Barclaycard is part of the Barclays Group and has its headquarters in the UK. It is one of Europe's largest multi-brand credit card brand and consumer lending businesses. In 1966, the Barclays credit card was the first to be launched in the UK. Barclays also offered the first all-purpose credit card in Europe.
Barclaycard US represents the company's strategic entrance into the U.S. card payments market. The entity was founded in 2002 as Juniper Financial and purchased by Barclays in 2004.
The main strategic focus of Barclaycard US is on credit card partnerships. The company believes that to help partners exceed their goals, the focus of every department within the whole company must be oriented around delivering these solutions for partners.
Barclaycard US jointly offers more than 60 partnership card programs in the U.S. to consumers and small businesses today with partners in the categories of retail, travel, petroleum, universities, cause groups and financial institutions such as:
Additionally, Barclaycard US markets card payment products to consumers and small businesses in the open market under the Juniper brand.
For more information about Barclays PLC, please visit www.barclays.com.